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order through rate % is lower - Coggle Diagram
order through rate % is lower
Customer
Delivery Relate Issues
Uncommitted Delivery Timelines having Impact on Total Customer Base
Discount Related Issues
Lower Discounts fails to attract New Customers and also reduces Order Through Rate on Exiting customers
Food Quality
Loosing Customer Trust on App Leading to Active Customer Base Churn
Company
Order Cancellation / Refund
Non Refund of Uncommitted Delivery / Order Cancellation Refund taking time loosing customer trust
Payment Gateway Integrations
Non Availability Multiple Payment Gateway can lead to Customer Churn who prefer Digital Payment medium
App UI - Not intuitive
Leading to issues in Customer Experience while using the app
Regulatory
Collaboration
Compitation / Context
Ratings and Review are not good
Due to Adverse Reviews and Ratings given by Existing Customer
Impacting overall demand and new customers order through %
Competitor have attractive Discount which increases Customer Demand
Attractive Discounts Increases Order through rate and also attracts New Customer