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Permission Marketing - Coggle Diagram
Permission Marketing
Similar to dating
Stranger
Figure out the lifetime value of a new customer
Friend
As for permission
Dating
its a monogamous
Relevant
Anticipated
Personal
Consumers are Selfish
What's in it for me?
price
Service
Overdelivers
Trust
Goodwill
Safety
Comfort
Why I should buy yours?
4 selling focus
Increase your : wallet share
Increase durability of customer relationship
Remember: People won't come back unless you remind them to
increase product offerings
Create interactive relationships
Lead to meeting more customer needs
Interuption Marketing
Ad Recall
Mass Advertising
One Time Blast