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Marketing Cloud - Coggle Diagram
Marketing Cloud
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Journey Builder
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Steps:
Create Data Extension
w consistent subscriber key
Apply field-level security and opt in flags
Marketing Cloud Connect?
Confirgure Entry Source: DE, API Event, Saelsforce Data, CloudPages or Mobile Event
Design Journey Flow
Send Activities: Email, SMS, Push
Decision Splits based on Attributes
Wait Activities: Time delays or date-based waits
Update Contacts / Salesforce Activities
Ad Audience Activations
Build Content
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