Stuff gather from the books/ Articles I read
How to build a breakthrough
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Key Ideas
It is time to build
Key Ideas
Introduction
People make the Future. It is not like weather. It is a decision
Steve Jobs discovered a market need for smart phones or tablets. Soo he designed a category
Get out of the present
Visitors from the future
They seem crazy in the present but they are right about future
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Backcast vs foecast
Forecast is good when you are in a trajectory and when you want to build up on that
When it comes to breakthroughs it is not good
Forecasting assumes same problems taht we have today will be there in future as well
Hence it assumes future also works on same rules as today
Backcasting
Assume current constraints not existent
Current markets might not be valid for future
Start from future and work backward
Future does not happen to us. It happens because of us
Step 1 - Look for inflections
Exponential inflections power massive breakthroughs
Technical inflections
Exponential improvements in
Performance
Price
Example: Computational power, sensor accuracy, bandwidth
Adoption Inflections
Non linear changes in adaptation rate of a technology
Regulatory inflections
Easing of restrictions on telemedicine
Belief Inflections
Involve contradicting long holding beliefs
Some ideas sound heresy today might be viewed reasonable in the future
Entrepreneurs who live in the present make the mistake of starting with the market first
If you want a breakthrough idea in elder care you cannot start looking at current pain points, market openings looking for unserved whilespace. Start looking for inflections that could create massive condition changes
Step 2 - Backcast from potential future
Backcasting considers more exponential and surprising futures
Plausible, Possible, Preposterous
Plausible
You would not anticipate them but makes sense when you hear them
Ex:OKTA solution of unified identity management solution across cloud products
Possible future
Usually starts as a hobby or passion that could lead to an unexpected breakthrough
Preposterous Futue
Seems Crazy to almost everyone
What Elon Must does today
Elon is naturally harnessing the power of multiple inflections
Step 3 - Gather breakthrough insights
Asking right questions from right people
Poor insight may result in a mundane opportunity even with great execution
Insights are different than analysis
Uncover ideas that are surprising
Not based on facts that can be analysed
What assumptions about the future might be wrong?
What is less likely yo happen than many believe
What would be the worst outcome
What could happen with this inflection tat is more likely than most believe
Best to collect multiple insights and compare and contrast them
Brainstrom, argue about the future you are exploring
BET ON YOU
You are betting on your insight
4 habbits that will change your life
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- Procrastinatation is not bad. What is bad is negative self talk after procastination
- Ruthlesslessly eliminate the digital distractions
- Cultivate deep work routine
- Harness the power of forcing functions
Implement 4.55 PM drill to plan your next day
Quarantine your phone
Convert your computer to a single tasking machine
- Decide on a consistent time for your deep work routine. Early in the morning may be
- Start small with a little duration and gradually increase
- Ruthlesslessly eliminate distractions
- Track Progress and reward yourself
Think and grow rich - Napolian Hill
- Desire
2.Faith
It is possible and will come true
Having complete trust and cofidence
Loosing the confidence will make you quite
Positive visualisation - what ever the mind can conceive and believe can be achieved
- Auto suggestion
Visualise how you will look like when you are successful
- See yourself already with the money you have
Better men you tube channel imagination of having 100 K channel
Do tihs every morning and night
Not only see it experience it
It convinces you that you can achieve it
Subconsious mind think it is real now
Auto suggestion helps you to reach subconsious mind
Just thinking will not be enough. You need to take actions
- Before gong to bed have a written statement read
- Importance of specialised knowledge
KNOWLEDGE will not attract money, unless it is organized, and intelligently directed, through practical PLANS OF ACTION, to the DEFINITE END of accumulation of money
HOW TO ORGANIZE AND USE KNOWLEDGE AFTER THEY ACQUIRE IT.
Pocasts
Raising $100 million, Advising Apple, Co Inventing Bose Headphones and more - John Carter
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Innovation cannot be just different but should be better as well
Inventors uually do not know the benifts
DIstribution channels are equally important despite how creative your product
3rd party credibility will be very useful
When you are pitching you need to be aware of what is your pedigree. If there is nothing much to show then you will have to put more effort
John and a team had been able to $ 100 million from a pitch that has only 12 page slide deck mainly due to their pedigree
Innovate and scale has been John's advices on
Bozz
Bozz has been giving the lecturer for 21 years but still he was getting ready for 2 hours before the lecturer going trhough the notes and adjusting for the next session. You have to keep improving and learning
Understand the customer benefits and analyze where your offer ranks. 1st, 2nd or 5th 6th places which makes a difference
Customers will be able to clearly tell the benefits
Marketing component
How to sell your product
Finding right kind of distribution channel
Door to door
Direct email
Having spokesman
Wave radio
Dr Boss - working with him to develop on noise cancellation and headphones
Was in for long term game
Having product vision
You have to be different also be better
It will be good if you can meassure benefit it and see it. Having an objective
Distribution
Internatila distribution expansion
Red line- Technology - Differenitiated technology platform
Global sourcing down was not done. Sourcing strategy
Benefits and growth using future aquisitions
The Grit: The power of passion and persevearance
Prof Angela D
Deliberate Practice consist of 4 things
Extremely intentional
Problem Solving
100% focus
Information Rich fast feedback
Reflection and refinement
What can I do differently to improve
People who are successful fail more than ordinary guys. But what gets attention is only the successful side of their story
Failure provide information to be successful
Seeing all the inperfection that leads to achievement eventually
Leadership
Help Your Team Do More Without Burning Out
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Details
Usually early in the career we all relentless and restless
But later in your career this is not going to work
It’s like sprinting all you can, and then you turn a corner and find that you are actually setting out on a marathon,
Right now, I see a surge of concern about speed: getting ahead and staying ahead. More clients use similar metaphors about “running to stand still” or feeling “caught on a track.” Invariably, their first response is to speed up and run faster.
Ego dirve to Co-drive
let go of his obsession with his own development, his own needs, his own performance, and his own pace. Second, he must start obsessing about other people.
slow down and let go of some of the issues that have been your driving forces: power, prestige, responsibility, recognition, or face-time.
The talent phase in our careers tends to be profoundly self-centered, even narcissistic.
Co-drive requires that you momentarily forget yourself — and instead focus on others
Beyond team work
Rather than striving to be energetic, he should aim to be energizing
Be energizing, not energetic
with the co-drive mindset, Nick needs to widen his sights and recognize and reward people who are good at energizing others. Energizing behavior is unselfish, generous, and praises, not just progress, but personality too
Seek self-propulsion, not pace-setting
Sustainable speed is achievable only if the team propels itself without your presence
Self-propulsion comes from letting go of control, resisting the urge to make detailed corrections and allowing for informal leadership to flourish
Leading from the side-line, not the front line will change his perspective. Instead of looking at the road and navigating traffic, he is able to monitor how the driver is actually doing and what needs to improve
Congregate, don’t delegate
But there is more to co-drive than plain teamwork. It is about re-working the collaborative process it self.
Rather than cubicled problem-solving, sustainable speed requires a shift toward more collective creation: Gathering often, engaging issues openly and inviting others to improve on your own thoughts and decisions.
Maturity and Caliber
Headhunters call this change of perspective from ego-drive to co-drive “executive maturity.” The mature leader’s burning question is: how do I help others perform?
Sustaiability
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