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Building Long-term Success - Coggle Diagram
Building Long-term Success
Employee's and staff
Workers voice
Indirect
Unions
Modernise
In decline
Must focus on positives
Collectives
Hybrid Boards
Matters
Expected
Even if informal
Voice must be effective
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Day to day relations
Without
Unethical practices
Immoral Pratices
Competitive edge
Productivity
Internal Marketing
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Benefits
Coherency
Focus
Relationship building
Enables staff feedback
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All staff affect "moments of truth"
Critical service interactions
Entrusted and empowered staff
Human resources
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Internal corporate communication
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Management and leadership
Political context
Power balance
Power relations
Analysis
Astuteness framework
Stakeholder analysis
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Interest
Power
Crisis Mangement
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4 stages of a crisis
Crisis - External
Issue - internal
Scandal
Spillover effect
Rebound effect
Sabotage
Four step framework (Tybout and Roehm)
Griffins top ten recommendations
Managers - stability
Leadership - advocate change
Types of leadership
Strategic leadership
Change Management
Marketing
Quality
30% saving of business costs
Whole organisation responsible
Focus on improvement
Personal responsibility
Found faults
Actions taken
Cost
Control and monitoring
Performance Matrix
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Importance
Competitors
Improvement plans
Relationship Marketing
Maintaining business with customer
Cost effective
Life-time profit
Customer life-time value
Loyalty
Loyalty Ladder
Customer Relationship life cycle
Service-dominate Logic
Service for service
Value co-created
Innovation
Systems of value creation
Measuring success
Key Marketing measures
Internal Marketing
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Operations
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Resilience
Ability to respond
Risk
Causing unwanted consequences
Mangement
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Reduce Impact
Reduce likelihood
Recovery
Hazards
Impact Matrix
Likelihood
Difficult to measure
Historical data and Evidence
The innovation value chain