Please enable JavaScript.

Coggle requires JavaScript to display documents.

Chapter 10 - Coggle Diagram

- - - - Total sales are very high,
      - rish can be spread
      - Opportunities for growth due to large potential sales
    - - High levels of competition
      - High costs of advertising and promotion
      - products not meet customers need --> lost sales
  - - - Small business will reduce competition from the larger business
      - Customer need can be more likely to focused on --> increase consumer loyalty and good relationships
    - - Small---> limited sales potential. They have to look outside the market if they want to grow.
        If there is no longer demand on specialize product-----> business might fall