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Indiana Hope- Derek Hopper (Things to Do (Talk to People (talk to current…
Indiana Hope- Derek Hopper
Good Signs Question
Solves a market-based problem
Problem of proper care
Market always growing
Lack of providers
Involves significant savings
doesn't involve direct savings
based on state and federal budgets
amount doesn't waiver
Fits current consumer behavior
These consumers look for upgrade in care
Things to Do
Talk to People
talk to current consumers for feedback
Talk to employees in the industry for feedback
Market research from other competing providers
Make sure the need is real
state and federal funded
everyday the market grows with consumers turning 18
Individuals change providers on occasion
Figure out who your customers are
consumers are the individuals
the individuals families/guardians
Avoid Obsolescence
not a fad
sustainable long term
stay innovative and flexible