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The valuation of operational performance metrics of Internet companies…
The valuation of operational performance metrics of Internet companies using composite indicators
Introduction
Relevance
High interest
Sign of a new bubble
Purpose
Novelty
Internet company as an object of valuation
Features of Internet companies and classsification
Features of the valuation of social networks
The problem with estimation future cash flows
Methodology for assessing operating performance metrics of Internet companies
Models for assessing factors influencing dynamics of operating profit
GMM as a tool for assesing adjustments to the reinvestment rate
Seasonal adjustment via X-13-ARIMA-SEATS
The calculation of the reinvestment rate using composite indicator
Input data and sample
Results of econometric study
Interpretation of hypotheses testing
Conclusions
Application
Limitations
Suggestions for futher research