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Building Long-term Success : (Measuring Success (Profit, Sales, Gross…
Building Long-term Success :
Operational Risk and resilience
Hazards
Impact
Likelihood
Managing risk
Marketing
Relationship Marketing
Partner
Advocate
Supporter
Client
Purchaser
Prospect
Internel Marketing
Staff feedback
Brand identity
Staff focus
Customer relationships
Measuring Success
Profit
Sales
Gross Margin
Awareness
Market Share
Relative Price
Product development
Customer feedback
Availability
Crisis Management
Assess incident
Acknowledge problem
Formulate a response
Implement response
Improving Performance
Judge against Competitors
Match against Characteristics
Judge against Customer feedback
Importance of Quality
Provides Sustainabilty
Manage quality
Cost of quality
Assurance
Systems