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READINGS BLOCK 3 (BUILDING LONG-TERM SUCCESS) (Session 1 (Putting your…
READINGS BLOCK 3
(BUILDING LONG-TERM SUCCESS)
Session 1
Putting your idea in time-short-term and long-term success
Planning for short, medium and long-term success
Time and innovation
Fostering a sustainable innovation culture
The cycles of innovation
Session 2
Putting your idea in context – the politics of business
The politics of business and management
Analysing the political context
Stakeholder analysis
Understanding the political context
Political astuteness skills
Political astuteness Experiences
Session 3
What is a ‘value player’ and how do you become one?
Value meaning
Organisation and value
Innovation strategies for creating value
Becoming value player
Session 4
Introducing employment relations
What are Twenty- first century employment relations
How do trade unions fit in with employee ‘voice’?
Why voice matters
How workers can best be heard
Toward inclusive and participatory employment relations
Session 5
Opportunities and challenges of employment relations
Employment to employability
New challenges, new opportunities
The empowerment era
Sustainability
Horizons shifting
Talent show
Shareholder power
Employee involvement
Empowering workers
Session 6
Change management
What is change management
Constructively engaging with resistance to change
The need for change
Creating sustainable transformation
Session 7
Accounting for values – Creating value in the long term
Measuring issues
The problem with historical cost accounting
Measurement choices
Shareholder value
Session 8
Accounting for values – A broader perspective
The ecosystem of shared value
Creating shared value
Session 9
Quality and improvement
Perceptions-based quality models
Reliability
Responsiveness
Tangibles
Assurance
Dimensions of service quality
Empathy
The quality gaps model
The evolution of continuous improvement
How quality be managed?
Scatter diagram
control chart
Histogram
Pareto chart
Checklist
Cause and effect diagram
Stratification
Strategic improvement
Why is of quality importance?
Session 10
Operational risk
Assessing risk
What is operational risk?
Operational resilience
Managing operational risk
Session 11
Marketing in the long-term – relationship marketing
Internal marketing
Relationship marketing
Session 12
Marketing in the long-term – managing crises and measuring success
Measuring success
Crisis management
Externally generated crises
Internally generated issues – brand sabotage
Consumer brand saboteurs
Employee brand saboteurs
Managing crises and issues
What constitutes a crisis?
Organisational threats and improvement
Session 13
Leadership and management
Training for leadership
What makes for good Leadership?
Identifying leadership
What is leadership?
Session 14
Leadership and motivation
Leadership and motivation
Motivational theories
Culture in relation to leadership
Gender and leadership