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Data Sources (Transactional (Revenue, Orders, Units, Checkouts, Discount,…
Data Sources
Transactional
Revenue
Orders
Units
Checkouts
Discount
Margin
Customer Support
Number of callbacks
First contact resolution
Call Volumes
Average call time per call
AHT
Average rating
Digital Web Behavior
Visits
Page Views
Cart Additions
Bounce Rate
Time Spent
Product related
Returns
Exchange
Return Policy
Return Timeliness
Product Category
Product Type
Total Product Sales
Customer-Brand
Engagement
NPS
Feedback
Referral traffic