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Flat Pack Chairs (Target Market (Someone who is looking for cheap…
Flat Pack Chairs
Target Market
Someone who is looking for cheap furniture
Someone looking for convenient, easy to set up furniture.
A client looking to get a big piece of furniture through a narrow doorway
Disposable furniture
Not very skilled at DIY to build one from nothing.
Furniture for a small time frame.
Furniture Ideas
Tables
Chairs
Shelves
Existing Products
Designer of flatpack furniture
It is thought that flat pack was invented in 1956 by Mr Gillis Lundgren, a Swedish draughtsman. The story goes that Mr Lundgren bought a table, and had to unscrew its legs to be able to fit it into his car, which gave him the idea of manufacturing furniture in kit form
Gillis Lundgren