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Marketing checkmate covid (High impact marketing (VIswanathan Anand Tweet…
Marketing checkmate covid
Press Release on 22 April
Minister to release a video and press statement
Social media Campaign from April 22 - Prize Distribution Day
Video Release with predetermined challenge between Influencers - prepare between 22-25 april
tejaswi vs ladakh MP
CT Ravi Vs Sudhakar
Krishna byre gowda Vs Priyank Kharge
Puneet Vs Darshan
High impact marketing
VIswanathan Anand Tweet and Kohli tweet
tweet by influences ;
Press Ad in national and regional newspaper
TV advertisement
Tweet by CM
Tweet by Ministers and MPs
Tweet by Cinema Stars
Marketing message
CheckMateCovid
Seven steps by PM
seven positive vibes from chess
High lIght prizes
Engagement with chess community
Young Chess Masters
Viswanathan Anand
International chess masters to tweet calling indians