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Building long-term success (Workers (Unions (Newer ways to speak out (1-1…
Building long-term success
Workers
Key asset
Needed to run business
Unions
Dropped to only 15% of workforce
Newer ways to speak out
1-1 sessions
direct channels
scandel
Pushing workers too far
Bad for brand image
Satisfaction
Voices heard
benifits
Marketing
internal
promate coherent brand udentity, provides a focus for staff, supports relatiohships with customers, enables staff to feed back information
relationship
two parties working together
measures
profit, sales, gross margin, awareness, market share, relative price, number of new products
time frames
long term impact, relevant information needed for future events
Managment
employee involvement
enriched job design
crisis
prepare leaders, simplify crisis, understand powers and limitations,focus on compitence, team dynamic, communication early, don't forget own people, own crisis, practise, show
quality
managing quality is the resonsibility of the whole organisation, not just a specific quality manager
Political
Analysis
developing stratergies to interact
dissaggregating the key players
identiying how they influence
stakeholder
4 areas
Lower to High Power