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Micro Environment (Industry Categories (SAE International, 2019) (Electric…
Micro Environment
Industry Categories (SAE International, 2019)
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Market Segments
Target Demographic
Male (Portland Bureau of Transportation, 2018; Pauker, 2019)
Aged 18-34 (Pauker, 2019)
Affluent (income > $75 000 USD) (Pauker, 2019)
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