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ANIMUS & ANIMAS (Traveling museum/art galley LGBTQ+ centered event)…
ANIMUS & ANIMAS (Traveling museum/art galley LGBTQ+ centered event)
Event style/type
Traveling Exhibition
Outdoor Museum
Outdoor Art Exhibition/Gallery
Gallery opening
Purpose of the event
To educate the public
Support LGBT artists
To speak about and listen about the LGBT community
Target audience
LGBT youth
LGBT People
Best case scenario: The general public
Commemorate figures of LGBT history
Name of the event
Anim = 6 in Tagalog
LGBT+ pride flag usually has 6 stripes
Animus and Anima: theoretical psychology of the human mind and spirit
Brand/logo
Stylized set of 6 stripes
Rooster
Sarimanok. Mythological rainbow chicken
Vibe/energy of the event
Chill
Outdoor festival vibe
Place to go with friends
Relax zone
Social event
Art event
Like going at the museum (educational)
Like going to an art gallery
Mellow
How would the event look
Tent stalls
Makeshift art gallery
Outdoor festival
"Art alley"
Colourful
How would the promotional material look?
Chosen style : Punk
Rainbow elements
DIY postcards/posters
Scrapbook/Zine
80s punk