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G3_Zoom

Business Model

Value Proposition-Simplified video conferencing and messaging across any device

Customer Relationships-Net Promoter Score(NPS), Customer feedback system

Key Resources-Human Resources, Freemium Model

Channels-Advertisement (Highway Billboard, Product placement, Target audience, SEO)

Key Activities-Saas

Target Customer Segments-Those who cannot have in-person meeting.

Key Partners-Microsoft, Dropbox, Altia Systems, OpenSignal

Revenue Streams-Subscription fee

Cost Structure-Ad expense, Operating cost, Salary and wages

About

Services

Zoom Meetings

Zoom Premium Audio

Zoom Business IM


Zoom Video Webinar

Zoom Rooms

Advantages

its systems are engineered & optimized to work reliably

it allows up to 1,000 video participants & 10,000 viewers

it helps businesses and organizations bring their teams together in a frictionless environment to get more done

it is easy-to-use, buy & scale, users can enjoy their services at the most affordable and straightforward pricing.

it offers one consistent enterprise experience for all use cases

cloud platform for video and audio conferencing, collaboration, chat, and webinars across mobile devices, desktops, telephones, and room systems.

Growth Strategy

Innovate our platform continuously

Expand within existing customers

Drive new customer acquisition

Keep our existing customers happy

a remote conferencing services company and
the leader in modern enterprise video communications

founder : Eric Yuan

founded year : 2011

Internal Organizational Structure

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Development History

2011

Founded by Eric Yuan and WebEx

2013

Service started

Claimed one million participants


Established partnerships with B2B collaboration software providers ( Redbooth )

Established partnerships with multiple hardware and software vendors such as Logitech, Vaddio, and InFocus

2014

Participant count grew to 10 million

2015

Participants reached 40 million individuals, with 65,000 organizations subscribed

Surpassed 1 billion total meeting minutes across its entire service lifespan

2017

Officially entered the unicorn club

Release the first scalable telehealth product

2019

Went public on the NASDAQ

2020

Usage of Zoom increased sharply,
rising 67% from the start of the year to mid-March.



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Mission, Vision, Value

Mission

Vision

Value

Make video communications frictionless

Develop a people-centric cloud service that transforms the real-time collaboration experience and improves the quality and effectiveness of communications forever.

Video communications empowering people to accomplish more

We care for our company, customers, community, teammates, and ourselves