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Digital Marketing Lecture 7-8 Social Media,WOM (Payment (Monetary…

- - - - Influencers try to buy followers
- - - - Paid shoutouts
      - Pay-per
    - - Guest Conent
      - (Incentivised) Product Reviews
- - - - Honest
      - Bold
        
        know what we want, what we do
      - direct
      - Witty
  - - - Negative (Not Tried)
        
        Postive (Tried)
        
        Negative (Tried)
      - Personal things, don't reply. It's up to you
      - Daily post-launch workflow
      - We've changed the beer. only you can change your mind
- - - - find an ad on google and click to your website