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SMMCG10[TP0]_EVA Air Corporation (The History of EVA Airlines (1991 (EVA’s…
SMMC
G10
[TP0]_EVA Air Corporation
Introduction
"EVA" stands for Evergreen Airway.
Established by Evergreen Group Founder and Chairman Mr.Chang Yung-Fa in 1989
EVA Air is largely privately owned and flies a fully international route network.
EVA Air is headquartered in Luzhu, Taoyuan City, Taiwan
It is a 5-star airline, rated by Skytrax.
Mission,Vision& Goals of EVA
Vision :
(1) Creative and Innovative
(2) Social Responsibility, Environmental Care
Goal: Growing Global Presence
Mission : Safety First
Business model of EVA AIR
Channels
Passenger plane
Cargo plane
Customer relationships
Mileage rewards
Greater baggage allowance for members
Customer segement
People who want to have good entertainment and delicious meals
E-commerce
People who are seeking safety and comfort on board
Revenue streams
Flight tickets and freight charges
Value proposition
Friendly and thoughtful service
Fast and safe flight
Innovation of in-flight meal
Cost
Personnel costs
Aircraft purchase and maintenance
management of online ticketing website
Key partners
EVERGREEN Group
Airline
international airport
Star Alliance
Key activities
Core Business
operating passenger and dedicated cargo services
Additional business
Duty Free Shop
Key resources
over 1300 destinations in more than 190 countries
flight safety management framework
Royal Laurel Class business cabin
EVA AIR's operational performance
Sovency Ratios↗
Current Ratio
Quick Ratio
Profitability ratios↗
Gross profit ratio
Operating profit Margin(Decreasing in 2015~2016)
Return on Assets,ROA
Pre-Tax Income Margin
EPS
Degree of Leverage↘
Degree of Financial Leverage
Degree of Operating Leverage
The History of EVA Airlines
1991
EVA’s first flight and offered business and economy class seating
1989
EVA was founded and ordering 26 aircraft from Boeing and McDonnell Douglas
1992
EVA Air received Boeing 747-400 aircraft and equipped with the first premium economy cabin of the world
1994
EVA provided the service with 22 destinations worldwide, carrying over 3 million passengers annually
1995-1996
EVA acquired Magong Airlines and renamed UNI Air
2001
EVA’s stocks were listed on Taiwan Stock Exchange for sale
2008
EVA Started direct flights to China
2012
EVA offered new Class, Royal Laurel, on the 777-300ER aircraft
2013
EVA joined as member of Star Alliance
2019
EVA was recognized as one of “World’s Best Airlines by AirlineRatings.com
Corporate Governance
Shareholders
Board of Director of Chairman
(Vice)President
Cargo Div
Customer Service Div
Passenger Business Div
Flight Operation Div
Passenger Management Div
Cabin Crew Div
Cabin Service Div
Engineering&Maintenance Div
Airport Div
Computer Div
Common Corporate structure of company
Motivation
the reason of its success
the solution they face to coronavirus
Group member
歷史六 李尚學 Hubert
國企三 張容禎 Amy
國比三 薛羽彤 Tiffany
東南亞三 林芯瑜 Sandy
東南亞四 魏郡奎 Ken
東南亞三 鍾語謙 Lia
東南亞四 古景元 Danny