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Corporate Social Responsibility (Literature review of CSR (Shareholders…
Corporate Social Responsibility
Literature review of CSR
Shareholders primacy
CSR increases costs, reduce profits
profit maximization is ultimate goal
CSR is government function
Stakeholders theory
Caroll Pyramid of CSR
Economic layer
Legal layer
ethical layer
Philanthropic layer
Sustainability Theory: multi-period horizon
Shared Value Theory
product innovation
optmiizing value chain
developing clustering hubs
Research questions
and significance
Reserach questions
whether and the extent
that CSR enhance
corporate performance
Empirical findings
on CSR-CFP relationship
CSR enhances CFP
CSR irrelevant with CFP
CSR negatively influnce CFP
the business case for CSR
CSR reduces costs and risks
CSR develop and strengthen competitive advantage
CSR enhance reputation and legitimacy
Narrow view business case of CSR: focus on financial impact on performance
Broader view business case of CSR: direct and indirect impact on performance
whether and the extent that CSR
enhances employee morale
emirical findings of CSR enhances employee motivation
emirical findings of CSR enhance employee commitment
emirical findings of CSR enhances employee commitment
Research significance
countering shareholders theory
explain underlying mechanism that CSR improe CFP, employee morale
justify corporate investment on CSR