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:question: Define Business Question (:red_flag: Monitoring (TAM: TAMs…
:question: Define Business Question
:repeat: Operational Request
:red_flag: Monitoring
TAM
: TAMs Dashboard
Commercial
:
Daily Degradation
Revenue Vs. New Subs
New Subs Monthly Contribution
Recurring Engine Performance
API Response Time
API Responses/unhealthy spikes
OTP delivery time
OTP Failure Ratio
VPN Uptime
:moneybag: Revenue
:family: Acquisition
Is conversion rate normal w.r.t operator trend?
Is merchant acquiring? What's the acquisition rate?
Which acquisition channel has the most acquisitions?
How many days does the subscriber remain active without paying before auto-cancelling?
Is active base growing? What are the net adds?
Is cancellation in normal rate?- Is there high same day cancellation?
What are the cancellation reasons and origins of active base?
Which subscription frequency is better for a specific market?
What is the lifetime of a subscriber (on specific market industry, or subscription frequency) ?
KPIs & Measures
TAMs
Revenue per Service
Revenue Per Service Per Action
Revenue Per Service Per Verification Method
Active Base:
New Subs per Operator
New Subs per Operator per Verification Method
Cancellation & Churn per Operator
Smart Billing working or not ( Transactions per Price)
Payment Status
Subscription Flows
Merchant Sale Channel (Same As Configuration Management Dashboard)
Merchant Subscription Config
OAMs
Operator OTP API performance
SMS Delivery Delays
Operator charging API Performance
Correct mapping of all operator responses to Maximize Revenue
VPN Degraded performance
All active base charged on time
Sudden increase of unknown/unhealthy response from Operator APIs (OTP & charging)
Common "HOW TOs" for TAMs, OAMs and Commercial Teams