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Friendly Face S.W.O.T analysis (Strengths - (It will improve the users…
Friendly Face S.W.O.T analysis
Strengths -
It will improve the users well being
Provides several lifestyle beneficial changing services
We will offer services at a cheaper rate due our deals with the collaborators allowing us to do so
The cheaper rates will help us attract 25 year old and below
As it’s an app we don't have to worry about general expenses
Weaknesses -
The app might not sell due to individuals not being sold on why it’s worth paying for
The collaborators may pull out of deals making a package no longer feasible
Our target audience being a difficult group to target. They are difficult because their problems affect their confidence and they may struggle helping themselves, ie using the app
Opportunities -
The app could increase in popularity; locally, nationally, internationally
We help decrease the percentage of mental health sufferers in the area
We can lower our costs due to the possibilities of grants, crowdfunding
There aren’t many services that provide coping strategies for mental health sufferers
Our app is very unique meaning it may be more appealing to certain audiences as well as the fact of that we bring experts together to suit a range of well being increasing services
Threats -
Problems revolving around deals with collaborators
Users may try to sue
We may face some legal concerns
Our potential collaborators may not work with us
Our target market may not have access to the internet or a technological device