Digital Marketing Individual report report
requirement
2000 words
ddl: Thursday 14th May 2020.
Round 1 to 6
inculding
- Market & Situational Analyses
Who are your competitors?
Who will you be targeting?
- Data Strategy
How would you create a databese for Ken's Camera Castle?
How would you utilize such a database in your digital marketing plan?
- Digital Campaign
How did you apply search engine marketing, landing pages, and emails throughout the customer journey?
How would you utilize other digital channels not included in the simulation throughout the customr journey?
- Measuring Effectiveness
How did you anallyze the results from the simulation and waht did you do to optimize?
How would you measure the effectiveness of other digital channels you propose?
- Reflection
How did the simulation shape/ change your ideas on digital marketing?
What did you learn from the experience?
- Group Project Management
Completed simulation rounds on time
Demonstrate regular and productive meetings evident by posting meeting minutes on Minerva
Demomstrate cohesive and full engagement of all team members