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DIGITAL TRANSFORMATION #2 (Business As Usual (The normal execution of…
DIGITAL TRANSFORMATION #2
Business As Usual
The normal execution of standard functional operations within an organisation - forms a possible contrast to projects/programmes which might introduce change
Required to keep existing business ticking over
Very effective model: most efficient way to extract value from a market
When big change occurs it doesn't do so well: e.g Blockbuster Video Rental had 9094 stores in 2004, but went bankrupt in 2010
Transformations fail + are hard for BAU organisations: not all businesses are prepared for it
Management aren't adept at change - “Commercial air pilot thrust into the cockpit of a fighter jet”
BAU businesses often just fade away back to BAU
Radical + Disruptive Change
To disrupt the market, you need to create a solution that offers customers something they didn't have before, or provide a service/product to a customer base that's underserved
E.g Amazon: disrupted shopping for books, + eventually everything else. Used to have to go to a bookstore - now Amazon offers customers a vast selection delivered quickly to their doors. Amazon now has the potential to disrupt many other industries
Products + services: more data, altered organisations, access to services/data
Operations [back-end processes] need to keep up: logistics, back-end computing
Need to keep up w customer expectations - customers get used to new models e.g Uber. Implies agility is required in business models + systems
Organisations may not be in control of disruptions: technological determinism - tech drives change
Most businesses try to navigate a path that incorporates both BAU + radical change
Digital Transformation Future: Smart Cities
Sustainable cities that are connected + optimised through the use of technology
Rely on information + communication technologies + Big Data to effectively manage everything from transport to the use of energy tech
Goal is to reduce energy consumption, reduce CO2 emissions + increase wellbeing of citizens
Can involve: power usage [lighting, heating]; transport coordination; crime; access to services; cleaning,refuse [reporting problems, establishing routines]
Example: Heating Systems
Regular Heating System
Cloud: access heating from anywhere
Big Data: all heating data, as well as location, weather, forecast
AI: predicts heating requirements based on past data
Internet of Things: thermostats controlled in each room by WiFi; physical to digital + vice-versa
Disruption: not high levels
Smart Home Heating System
Cloud: access heating from anywhere
Big Data: all heating data, as well as location, weather, forecast
AI: predicts heating requirements based on past data
Internet of Things: thermostats controlled in each room by WiFi; physical to digital + vice-versa
Disruption: much more disruptive, e.g adverts in the app for smart plugs; integrated to smart-city concept
Smart Economy
Entrepreneurship; Innovation; Productivity; Competitiveness - App Economy, Sharing Economy + Open-Data Economy
App Economy: the sale of apps, ad revenue or public relations generated by free apps
Sharing economy: the use of tech to facilitate the exchanged access of goods/services between 2 or more parties e.g AirBnB, Uber
Open Data Economy: by publishing data openly, we may be able to make better use of existing resources + create new products and services. Reduces friction in transactions = market functions better
Smart Government
E-Government; Operational Governance; Models + Simulation of Future Development; Evidence-formed Decision Making; Better Service Delivery; More Transparent Government; Participatory + Accountable
e.g Civocracy: German start-up civic engagement platform that connects local governments w their citizens to make collaborative decisions
Online voting system w web + mobile applications: can increase voter turnout bc people can vote from the convenience of their home/office
Smart Mobility
Intelligent Transport Systems; Multi-Modal Public Transport; Smart Parking; Sharing Services related to Taxis + Bikes
A new + revolutionary way of thinking about how we get around: cleaner, safer and more efficient
Promotion of electric vehicles + cycling e.g Barcelona bike system Viu Bicing: costs only €47 a year, + is estimated to save 1 death and €2.5million per year
Infra-red sensors that alert users to the availability of parking spaces through an app: as seen in London
Collection of traffic data to identify safety issues before they become issues: e.g identifying collision hotspots as seen in Columbus OH
Smart Environments
Sustainability; Green Energy; Resilience
Smart water + electricity meters
Digital monitoring of containers to improve waste collection
Photovoltaic panels on traffic lights
Smart Living
Quality of Life; Security; Reducing Risk
Smart video surveillance to detect criminal activity, as seen in Singapore
Smart Health TeleRehab, a program that allows all senior citizens to have special devices that allow medical consultations at any time: as seen in Singapore
Smart People
Informed Citizenry; Creativity; Inclusivity; Empowerment + Participation