BIA (Data Mining (Lecture 4) (Association rules and collaborative…
Data Mining (Lecture 4)
Association rules and collaborative filtering in Data mining for businesses - Shmueli
Classification Models in SPSS Modeller - Wendler
From data mining to Knowledge Discovery in Databases - Fayad et al.
Cluster Analysis in SPSS Modeller - Wendler
The two analytics (Lecture 1)
Big data : extending your business strategy toolbox - Woerner & Wixom
Analytics : The new Path to value - LaValle et al
The new Patterns of Innovation - Parmer et al.
Big data for big business? A taxonomy of data driven. business models used by start-up firms - Hartmann et al.
Data Visualisation (Lecture 6)
Information Visualization - Chen
An Economist's Guide to Visualizng Data- Schwabish
Graphic lies, misleading visuals, New Challenges for Data Design - Cairo
Data Architecture (Lecture 3)
Data Warehouse, Business Intelligence Systems, and Big Data - Kroenke et al.
The enterprise data lake: better integration and deeper analytics - Stein B. Morrison
An overview of business intelligence technology - Chaudhuri
Data Management / Governance (Lecture 2)
Big data for all: Privacy and user control in the age of analytics - Tene et al.
One size does not all - a contingency approach to data governance - Weber et al.
Data quality in context - Strong et al
Organizing for Business Intelligence & Analytics (Lecture 5)
A business capability framework - Cosic et al.
Should you outsource analytics? - Forgarty
An imperical investigation of the factors affecting data warehousing success - Wixom & Watson