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Week 3: Genre and Gender (What is a genre? (NEED FOR GENRE (Industry/TV…
Week 3: Genre and Gender
What is a genre?
systems of orientations, expectations, and conventions that circulate between industry, text, and subject (audience)
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NEED FOR GENRE
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Audience expectations/needs: fan practices, personal preferences, everyday conversations
Film Genre and TV genre
Auteurism: a movie should primarily reveal the director’s feelings and beliefs as if he has written it himself.
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Quality TV
Reason for the term "Quality TV": because for a long time, TV was considered a "bad object" meant for consumption by "masses"
to redeem TV, some programs have been slotted as aesthetically tasteful and worth appreciated
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