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STRATEGY DIMENSIONS (5Ps (S is a pattern: strategy assures that behaviors…
STRATEGY DIMENSIONS
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strategy content
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business unit
HR, R&D, M&S, accounting and finance
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single function
product, sales, marketing
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WHY: organizational purpose input, aspect of the company that charaterize the activity. Why an organization exsist
strategy process
HOW strategy should be furmulated, implemented, controlled and changed?
WHO are the people involved in these different phases?
WHEN such phases shoul be set?
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strategy process
strategy: strategic formation
to be able to develop analysis about competitors, trend, markets, new products
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