Dont make me think (Guiding Principles (Chapter 1: Dont make me think!…
Dont make me think
Chapter 1: Dont make me think!
Things that make us think
Where am I?
Where should I begin?
Where did they put
What are the most important things on this page?
Why did they call it that?
Is that an ad or part of the site?
“Don’t make me think!”
it means that as far as is humanly possible, when I look at a Web page it should be self-evident. Obvious. Self-explanatory.
I should be able to “get it”—what it is and how to use it—without expending any effort thinking about
You can’t make everything self-evident
Sometimes, though, particularly if you’re doing something original or groundbreaking or something that’s inherently complicated, you have to settle for self-explanatory.
Why is all of this so important?
Chapter 2: How we really use the web
Chapter 3: Billboard Design 101
Chapter 4: Animal, Vagetable, or Mineral?
Chapter 5: Omit (needless) words
Introduction: Read me first
Larger concerns and outside influences
Chapter 10: Mobile: It's not just a city in Alabama anymore
Chapter 11: usability as common courtesy
Chapter 12: Accessibility and you
Chapter 13: Guide for the perplexed
Things you need to get right
Chapter 6: Street signs and Breadcrumbs
Chapter 7: The Big Bang Theory of Web Design
Making sure you got them right
Chapter 8: "The farmer and the cowman should be friends"
Chapter 9: Usability testing on 10 cents a day