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FIRST EXAM (International Strategies (Market entry strategies, Techniques…
FIRST EXAM
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International Management
Is the process of planning, organizing, directing, and controlling the organization, which individuals (managers) use to achieve an organization’s goals when the organization is involved in cross-border activities or functions outside its nation-state.
International Business
Business that crosses national borders, that is, it includes the comparative study of business as an organizational form in different countries, cross-border activities of businesses, and interactions of business with the international environment.
International Strategy
International strategic management is the comprehensive set of commitments, decisions, and actions by firms to gain competitiveness internationally
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