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Block TWO - Competing in a global context (economics (Curency (euro,…

- - - - Global
    - - Accountability
      - Transparency
      - Quality
      - Quality
      - Efficiency
- - - - Suppliers
      - Substitutes
      - New Entrants
      - Buyers
    - - Diamond Model
      - 5 Forces
  - - - Exporting
        
        Direct
        
        Indirect
      - Joint Ventures
      - Strategic Aliances
      - Global Strategic Partnerships
      - Licensing
      - Franchising
      - Contract Manufacturing
      - Management Contracting
      - Direct Investment
- - - - Cost
      - Profit potential
      - Competition
      - Market Size / Growth
      - Access to Market
    - - Skills
      - Resources
      - Product Adaption
      - Competitive advantage
- - - - Culture
      - Habits
      - Style
  - - - Knowlede
      - Company
    - - Offerings
      - Divergence / adaptions
  - - - standards
      - Culture
      - offering
- - - - Variety
      - Consumer Control
      - Consumer knowledge
    - - Reliable
      - Large / High Demand
      - Secure
  - - - Advantages
        
        Management Simplification
        
        Cost
        
        Economies of scale
        
        Flexibility
      - Disadvantages
        
        Performance
        
        Inventory
        
        Quality Control
        
        Ethics
        
        expatriate staff
- - - - Five forces model
        
        new entrants
        
        substitutes
        
        competitors
        
        buyers
      - Diamond Model
        
        Demand
        
        Supporting industries
        
        Factors
        
        Resources
        
        Structure