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User Research (Senior Citizens) (Crucial aspects of the site (Sources…
User Research (Senior Citizens)
Web application
Controls
Buttons
Visual Hierarchy
Easily distinguishable
Guided to help navigation
Colour coded/ account for visual impairments
Text fields
Drop down lists
Toggle buttons (Switches)
Assistance components for navigating the site
Help/ assistance pop ups
Pop up tutorial upon entering the site for the first time
This will assist in helping the user get familiar with the site and navigation
Can be toggled off
Help/ assistance button, should the user wish to learn the sites navigation again
Easy to understand menus
Accessibility
UX designs for seniors
Responsive website
Lack of a response from the site can result in
User getting fed up and not using the site
continuous clicking to trigger a specific response, which could overload and crash the site
late response to potentially dangerous circumstances (Panic button on site not responding) harboring the potential of fatal consequences
Larger font sizes
Simplicity
Avoids confusion
Consistency
Colours
Aids in navigating the site
Avoid enormous navigation changes
Space out words and content
Enables distinguishability
Clear error messages
Visually
Verbally
Enables understanding of the problem
Easier to find the solution
Sources
https://generalassemb.ly/blog/user-experience-fundamentals-4-key-elements-ux-design-process/
https://usabilitygeek.com/8-psychology-based-design-hacks-that-will-make-you-a-better-ux-designer/
https://www.uxbooth.com/articles/the-perception-of-control/
https://www.smashingmagazine.com/
https://econsultancy.com/six-design-tips-for-making-your-website-senior-friendly/
Focal point of the web application
Simplicity
This is in order not to overwhelm the senior user or lead them in to the mindset that the site is to complex to "Learn/ navigate"
Three Tips: Simplify, Simplify, Simplify. - Jakob Nielson
Create a faster understanding of the site and how to use it
More recommendations
Creates a positive user experience, leading the user to make more use of the site
Assist senior citizens in the medical department
Help create a feeling of comfort and assurance should the citizen require medical assistance
Enable medical accessibility without leaving the house
Enable quick and easy access to medical information specific to their medical conditions
Live chats with medical professionals
Sources
https://www.seniority.in/blog/10-innovative-apps-for-senior-citizens-in-2019/
https://www.azquotes.com/author/22022-Jakob_Nielsen
Crucial aspects of the site
Language
Enable the site to host access to as many languages as possible, as well as region specific languages, (South African languages)
11 Official South African languages
Most common languages internationally
Mandarin
English
Spanish
Arabic
Keep the user in mind, the site is for senior citizens, not your typical everyday user
Adjust content accordingly, such as UX design
Follow patterns of apps/ sites popular among senior citizens (Skype, Wordbrain, Magnifying Glass, etc)
Enables the implementation of trends and appeal
Do not diverge from design and layout, one theme is essential
Causes confusion and lack of consistency
Enable a feedback system
Rating bars (Selection of one to five stars), feedback text box, message board, email, calls
Make use of feedback to make site better
Give the user a sense of control. The more users' expectations prove right, the more they will feel in control of the system and the more they will like it. -Jakob Nielson
Responsive
According to, (Ankit Oberoi, 2014) users will leave the site if it doesn`t respond within 2 seconds
Sources
https://www.seniority.in/blog/10-innovative-apps-for-senior-citizens-in-2019/
https://www.websitemagazine.com/blog/5-reasons-visitors-leave-your-website
https://www.uxbooth.com/articles/the-perception-of-control/
https://www.azquotes.com/author/22022-Jakob_Nielsen
User Persona
Definition
According to, (Careerfoundary.com, 2018)user persona`s are imaginary characters created in order to represent a type of user that would utilize the site.
What is used in user persona`s
Basic information
Name
Age
Location
Occupation
Household
In-depth analysis
Habits on the site
What does the user frequently do on the site
Bio
A short description of the user, such as what they do as an occupation, hobbies and general interests
Wants and needs
What the user would like to receive/ be offered from the site in use and what they require as a need from the site
Goals
What the user hopes to achieve from using the site
Frustrations
What would annoy the user, (site specific)
Favorite brands/ items related to the site specific market)
Personality
Key personality traits of the user
Sources
https://venngage.com/blog/user-persona-examples/
https://www.interaction-design.org/literature/article/personas-why-and-how-you-should-use-them