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Product Profitability (What visualizations do we need to support the…
Product Profitability
What visualizations do we need to support the analysis?
Map of product sales, profitability by region
Trend graph
Scatterplot
Cluster analysis of products
Bar graph comparing regions for sales & profit
Table of information for details
What are the business questions?
What are the areas of improvement?
Why do some brands perform better than others?
What factors are negatively impacting/affecting overall profit?
What product generates the highest sales? profit?
What data do you have?
Quarterly sales report
Excel
By product
Sales
Who is your audience?
Corporate
Managers
Retail group