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FMP IDEA (research topics (SECONDARY, PRIMARY, CONTEXT), (MY BRAND),…
FMP IDEA
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Producing a fashion brand that acts as a campaign in aid of endagered species involving fashion photography showcased on a website and social media
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Fashion Photography - TECHNIQUES - LIGHTING , ANGLES , LOCATION (MISE EN SCENE ) - DEPTH OF FIELD / SHUTTER SPEED
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A/B testing - showcasing two versions of logos , designs , sketches.
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different theories - maslows hierarchy of needs
uses and grats
reception theory - how do these relate to my idea ?
Instagram being the main platform the products are show cased on - "Shape.UP". - means to develop or progress in a particular way / improve someones behaviour or standard . Regarding fashion it means to stitch / straighten / design.
fonts , colour schemes , graphics , layouts , composition , juxta position , target audience.
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production schedule - when is everything happening ?
organisation of the photoshoots and the models - times , locations costume etc.
T-shirt production - prices , packaging etc . - checking designs with audience.
practice work on weaknesses - photoshop for example
test shoots before the real thing.
scheduling Instagram posts.