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PhizzWizzard (KEY MESSAGES (Great long lasting strawberry flavor, Burst of…
PhizzWizzard
KEY MESSAGES
Great long lasting strawberry flavor
Burst of energy
The number #1 sugary drink on the market right now
taste great with meals
TARGET AUDIENCE
DEMOGRAPHIC
Gender:
Male and Female
Age
: 12-25
Social Status:
Working and Middle Class
GEOGRAPHIC
Location:
England
PSYCHOGRAPHIC
Hobbies:
Gamers - nonathletic hobbies but still require energy
Lifestyle:
People who are not athletic or sporty but need an energy boost
Representation
brands image will be ethical and eco friendly
well payed staff not exploiting 3rd world countries
The mascot will be portrayed as a healthy ethical loving man
ADVERTISING MESSAGES
phizzy whizzy
The number #1 sugary drink on the market right now