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The Four P's of Marketing by Zoe and Kendra (Promotion (Advertising,…
The Four P's of Marketing
by Zoe and Kendra
Promotion
Advertising
Sales Promotion
The promotion mix consists of advertising, sales, promotion and publicity. It's how you tell people about your product
Publicity
https://www.itnewsafrica.com/2020/01/samsung-launches-worlds-first-5g-tablet/
Personal Sales
Price
Pricing Startegies
Galaxy S8+ $850 Pixel 4 XL $899.00 iPhone 11 $699
Pricing Tactics
Revenue and Profit
What price are you going to sell at? How do you determine the price? How will price affect product sales and image?
Place
Retail Outlets
Shipping Methods
Place consists of where you are going to tell your product based on your target market. Can be a physical location or online, direct or indirect, and can be based off competitors.
Product
Branding
Products come from human invention or innovation. They can be tangible goods or services offered to the general public or to fill the need of businesses
Packaging
New Product Development
Services
https://www.cnbc.com/2019/12/03/amazon-reinvent-2019-aws-launches-chips-services.html
