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Role of PR in CSR (why is it important? (corporations are coming under…

- - - - local communities
      - the media
      - business support groups
      - state and local government
      - social activist groups
      - stakeholders
        
        people are stakeholders because they are in category affected by decisions of an organisation or if their decisions affect the organisation
    - - customers
      - employees
      - suppliers
      - investors
  - - - all business in a democratic country begins with the public's permission and exists by public approval
      - participating in dialogue to define high standarts of CSR can foster relationships and avoid costly conflict
      - PR practitioners can help to formulate CSR standarts and determine the best plan of action
      - PR practitioners can play crucial role in raising awareness
      - PR practitioners can help an organization communicate