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Station ID (RGB Glitch (Warped effect, The effect
Makes the text look…
Station ID
RGB Glitch
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The effect
Makes the text look warped and distorted replicating the effect seen on VHS tapes separating the red, blue and green colors
Why it is effective?
This look is exciting and energetic as it will continue to move and vibrate throughout the station ID, its not completely still and adds energy to the text.
Viability
Will require more time to produce and cant be used as a template for other text as other layers will need to be altered in the effects panel in after effects.
Stroke
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Why is it effective?
A smooth, minimalist text effect will be on brand for Style Plus. With our other graphics and logos being that.
The effect
Letters of the logo will be drawn slowly creating a fluid but professional look.It starts from the top left corner of each letter and animates clock wise and counter clockwise
Viability
The graphic is very simple and easy to make, and can be used as a template
Liquid
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The effect
The texts is drawn on screen with tow chasing colours, in this case purple and green. This effect looks very fluid like water is filling the word.
Why it is effective?
The look is the most colorful and animated from all the choices and makes the text for more exiting looking.
Viability
Will take more effort than the stroke effect but it is relativity easy to create and creates a professional finish
Alpha Matte Text
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The effect
A video plays behind the text, making the text fill another video.
Why it is effective?
It allows the editor to add imagery behind the text so for style plus we can put imagery that represents the brand.
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