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Global Trade Environment (Competition (Five Forces Model (Direct industry…
Global Trade Environment
Buying and selling
Worldwide
WTO
Global rules of trade
Negotiations
General Agreement on Tarrifs and Trade
legal ground rules
Competition
Diamond Model
Structure of firms and rivalry
Demand Conditions
Related and supporting industries
Government influence
Factor conditions
Comparative Advantage
Absolute
Buy from the country that can supply cheapest
Relative
Specialisation by the country in the goods it can produce efficiently
Five Forces Model
Direct industry competitors
Suppliers
Buyers
Potential entrants
Subsitutes