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Automate ME KPIs (National Advertisers (Buy more digital stations (Impact…
Automate ME KPIs
National Advertisers
Buy more digital stations
Impact Distribution by Buying Area within Product Planning Objective
Buy more London stations
Buy more weekends
Impact Distribution by Weekday
Commercial Inventory Operations
Set new ME KPIs
Lead/attend ME empathy session
Report identifying largest inventory gaps
Update g:Assist Planning values
Report showing updates and Inventory effect
Illustrate Inventory challenges
Empathy session
Inventory analysis
National MEs
Work to default g:Assist POs/values
Set target for/Report on g:Assist Planning usage
Regularly attend ME stand up for feedback
Issues raised as Pricing tickets
Report on avg time between brief and 1st plan/book
Help quantify project benefit
'Challenge the brief' to include where g:Assist Planning is helping
Local MEs
Work to default g:Assist POs/values
Set target for/Report on g:Assist Planning usage
Report on avg time between brief and 1st plan/book
Help quantify project benefit
Obtain qualitative/quantitative summary
Global Tech
Understand project deliverables
Weekly project comms from Pricing
Complete work accurately within sprint
Attend sprint meetings
Establish contact with devs
Illustration of desired outcomes provided by Pricing
John McGeough Commercial Operations Director
Be up to date with the project progress
Include on weekly project updates
Hugh Murray Regional Operations Director
Recognise benefit of g:Assist Planning
Relay feedback from Local MEs on time saved and improvements to outcomes
Launch g:Assist Planning 1 and 2 by Feb 28th
WHY
ACTORS
BEHAVIOUR
INITIATIVES