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Business 1: business activity, marketing and people. (characteristics of…
Business 1: business activity, marketing and people.
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business growth
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external growth
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diversification
a business spreads risk by operating in different markets, providing products
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stakeholders
internal
employees
they are interested in the pay, job security and working conditions.
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external
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local community
they are interested in the businesses development and want to know if there is toxic waste, jobs, reduction of crimes and how they are going to contribute to local activity
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suppliers
they are interested about how much they are going to be paid and if there is going to be further orders from them
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business plan
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A business plan can provide detailed info about the costs and expected revenue for a company and this can be used to convince financial backers that they should invest.