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If Supply Chain Is the Answer, Then
What’s the Question? (The definition…
If Supply Chain Is the Answer, Then
What’s the Question?
Key points
Def The sequence of events that cover a product’s entire life cycle, from conception to consumption.
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The concept of supply chain management dates back to the early 1980's - very few companies have embraced it
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Michael Porter
In the book 'Competitive Advantage' illustrated how a company could become more profitable by y strategically analysing the five primary processes on which its supply chain framework is built:
Inbound Logistics
Activities assosiated with receiving, storing, and disseminating inputs to the product
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Outbound Logistics
Activities associated with collecting, storing, and psychically distributing the product to buyers
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Porter saw that companies could significantly improve their operations by focusing on interrelationships among business units
The interrelationships being “tangible opportunities to reduce costs or enhance differentiation in virtually any activity in the value chain. Moreover, the pursuit of interrelationships by some competitors is compelling others to follow suit or risk losing their competitive position.”
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Roadblocks
To date only a very small percentage of companies have fully embraced the idea of supply chain management
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