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Marketing (advertising (advertising on TV, celebrity endorsements,…
Marketing
advertising
advertising on TV
celebrity endorsements
advertising on the Internet
the consumer
likes of consumer
dislikes of consumer
target audience
risks
taking on debt
deliberately selling at a loss in the hope of making a profit later
creating a new product that may not become popular
research
field research
desk research
distribution channels
physical markets
online markets
competition
using machines in order to make production cheaper
lowering price of goods in order to attract more customers