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Shaping Business Opportunities (Innovation & Organisation (Idea,…
Shaping Business Opportunities
Innovation & Organisation
Idea
Remain competitive
Increase productivity
Progress/evolve/improve
Market
Invention
Business Functions
Operations management
Marketing
Accounting & finance
Human Resource management
Creating an innovative Organisation
Adopting a holistic innovation perspective
Fostering an innovative organised culture
Strategy
People & training
Competition/prizes
Ideas management system
Measuring & reporting
Opportunities & challenges for fostering 21st century innovation
Marketing - setting the scene
Innovation
Marketing concept
Marketing process
Mission, vision, values
External environment
Marketing research