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SERVICE DESIGN (benefits (reduces costs, new opportunities, return on…
SERVICE DESIGN
benefits
reduces costs
new opportunities
return on investment
better customer experience
DEFINITION
integrating traditional customer experience management to services
to improve service experience and create a competitive advantage
SERVICE SCIENCE
study of service systems
service systems
value creating
configuration of resources
people
technology
organisations
information
dynamic
goal
design of systems
which provides a holisitc service
