Please enable JavaScript.
Coggle requires JavaScript to display documents.
1081_CDPS_G1 [PR] Chapter 7 – Openness (How Open? How closed? (benefits…
1081_CDPS_G1
[PR] Chapter 7 – Openness
How Open? How closed?
Wikipedia
problem
maintain high quality while maximizing its accessibility to all the users
data reliability is a factor
if closed down
reduce participation and can even destroy the value creation
Myspace
problem
because of limited engineering sources, the function is imperfect.
keep the site closed to outside developers
result
Facebook open its site to outside users and develop an ecosystem of partners willing to extend the capabilities
Facebook beat Myspace
benefits of platform openness
value created by outside participatants
value required to make mutually rewarding exchanges
encourages innovation
definition
openness
no restrictions are placed on participation in its development, commercialization or user
reasonable and non-discriminatory restrictions
closure
forbidding outside participants on the platform or charging excessive fees for outside participants
open/close dilemma =
choice between
fragmented
and
integrated
Manager and sponsor participation
two entities for structure and operation
sponsor
controls the overall architecture and the intellectual of the platform
manager
organizes and controls producer/consumer interaction
four models
licensing model
a group of firms manages
example
Google sponsors Android operating system and licensing device makers to manage the interface
one firm sponsors
joint venture model
one firm manages
eg: major airlines sponsor "Orbitz travel reservation platform" to compete
a group of firms sponsors
proprietary model
a firm both manager and sponsors
eg: Apple, Playstiaon...
shared model
a group of firms manages
eg: Linux operating system
sponsored by IBM, Intel, HP...
managed by TiVo, Roomba, Ubuntu
a group of firms sponsors
Developer participation
extension developer
3rd party developers
3rd party intelligent
API
A key for 3rd party to connect their works the the platform
similar to public key
extra value & extra interactions
data aggregator
data collecting services provider
to help collecting data from Google, Facebook, etc.
core developer
Basic platform capability
To enable the core interaction
Plateform maintainence
Different level of Platform Openness
Different levels of openness
Recently
Google
Open-source market
Android
Too open and lost control
Apple
Closed market
iOS
Remaining control of manufacturing function
1980-1990
Apple
Charge extension and select pool software developers
Microsoft
Gave developer SDKs away and lager developer pool
IBM
Lost control and Decrease hardware cost
Benefits
Often evolve in the direction of greater openness
Risks
Strike a balance and adjusting curation processes to ensure high quality
User participation
IF....Absolute openness
:smiley:Utopian vision: good intentions that user could use it properly :frowning_face: freedom can be messy!
Limiting openness through artful curation
Take Wikipedia one of five pillars for example: ''Wikipedia is written from a neutral point of view''
Curation
feedback designed
promote good behavior and quality
Screening designed
decide who could enter the platform
:warning: continually monitoring platform for going danger or to block away useful resources
Team member
105212048 謝其佑 Jason
106212022 蔡昀雯 Winnie
105106065 王泰然 Frank
105212042 金純之 Sunny
106212004 郭儀中 Eva
105212017 賴珮綺 Christy
How to sustain a high-quality content in Wiki?
Tagging tools: helping highlight information that might could be wrong
VandalProof: track record of unreliable work
Blocking and protection systems