Please enable JavaScript.
Coggle requires JavaScript to display documents.
Big Ideas in Organisations (Innovation and Organisations (What is…
Big Ideas in Organisations
Innovation and Organisations
What is inovation?
Definition: A new idea, device, or method as well as the act or process of introducing them
Creating an Innovative Organisation
Business function and innovation
Adopting a 'holistic' innovation perspective
Fostering an innovative organisational culture
Opportunities and challenges for fostering 21st century innovation
Marketing - setting the scene
Focusing an offering
Segmentation
Targeting
positioning
Formulating an offer
The marketing mix
Promotion
Pricing
Services
Non-profit
Produce
Place
Mission, vision and values
Operations Management
Operations strategy
Marketing and Operations
Design
Product Design
Service Design
Process Design
Financing the Organisation
Traditional forms
Raising finance
Retained earnings
Working capital
Equity finance
Importance of cash flow
Financing needs of SME
New Financing Channels
Crowdfunding
On-line lenders
Economic stability and analysing growth potential
The Economic Environment
Expanding int overseas markets
Exploring the Public Sector value
Public
Not-for-profit