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Globalization (Changing the marketing mix to compete internationally…
Globalization
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Exports
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The UK exports
Pearls, gems, precious metals and coins
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Trade Blocs
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The initial aim of the EU was to create a single market for goods, services, capital and labour by getting rid of all barriers to trade
Tariffs are charged on cheap imports, such as those from china and japan
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E commerce
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If they have the website translated and several versions available they can sell into more countries
Delivery firms such as UPS and FedEx makes sure the goods arrive at the international customers doors
There is no need for the business to invest in expensive shops in other countries they can sell online