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Asbestos Phase 2 UX research & testing (Client workshop (Measure…
Asbestos Phase 2 UX research & testing
Website
Phase 2 website
Based off findings
What are the new site goals?
What are the new user needs?
3 .Current website
User testing
EPA find users?
State of the site?
Analytics?
Usability issues on site
Define project scope & goals
What are the site goals now?
How is it meeting user needs?
User needs
Focus groups, journey mapping
Main key customer journeys
Current experience, feelings, pain points
User stories
Create User stories from research
Discovery ( explore & learn)
Asbestos recent 3rd party behavioral research
Review Bens user research
Client workshop
Business objectives of the project
Definition of success
Measure success
Analytics?
Gather new requirements
Create wireframes from research
Report with key findings and insights
Alpha ( Experiment)
Build increments starting with Asbestos MVP