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Move.Zone (Business Operations (Services (Group classes (Active Mama,…

- - - - Minimal: €500
      - Break-even: €4000
      - Profit: €6000
    - - Salary.director
      - Salary.trainers
      - Supplies (water, paper, coffee)
      - Cleaning
      - Lease.premise
      - Lease.facilities
      - Advertising
  - - - Convert gym to apartments for rent
      - Convert gym to barber, massage, vet clinics
      - Sell Move.Zone brand with gyms as a business
    - - Unite 3-4 small group gyms under One brand
      - Create franchise model
      - Go Live (first to LT speaking audience living abroad)
  - - - Actual
      - Expected
    - - Free personal training
    - - Inga
      - Paulius
      - Aistė
      - Laurynas
      - Vaidas
      - Eglė
  - - - Educate, advise and support
      - Provide cosy, well-equiped venue
      - Socialize, create new connections
      - Orgnanize functional moves for people
    - - Social networks
        
        Instagram
        
        Facebook
        
        Influencers
      - Traditional
        
        TV
        
        Press
        
        Outdoor
        
        Mailing
        
        Flyers (in local cafes, barber shops, etc)
      - Sports events
      - Website (not available at the moment)
      - Evangelists (word of mouth)
  - - - Software
      - Video cams
        
        Live streaming
        
        Classes recording
  - - - Regular (after each class)
      - Deep cleaning (bi-monthly)
  - - - Active Mama
      - Morning Boost
      - IronButt
      - IronUpper
      - Core/ Balance
      - Pilates
    - - 1 x visit, €15
      - 10 x visits, €120
      - unlimited monthly, €150
      - personal, €40
- - - - Mandatory (doctor told)
      - Conscious (I want balance with my body)
      - Pro Athlete (I have serious goals in sports)
      - Weight loss
    - - I look better
      - I have to exercise (mass media influence)
      - Connect family/ kids (exercise together)
      - I feel better
    - - Friends (adults)
      - Sex
      - Spouse candidate
      - Friends (kids)
  - - - Funded by employer
      - Small stake in family budget
    - - Signifcant stake in family budget
- - - - Taxi, public transport
      - Kindergartens
      - Supermarkets
      - Boutiques (cafes, barber shops)
      - Neighbours
    - - Garbage
      - Cleaning
- - - - Profit target: €2000
      - Scalability