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Developing new Products/Services (Research product lifestyle (Develop…
Developing new Products/Services
Research product lifestyle
Development
Introduction
Growth
Maturity
Decline
Develop product ideas
Consult others
Research market
Match product to market needs
Assess competition
Risks
Target market
Pricing
Benefits
Covering costs
Market trend?
Create project team
Dedication
Variety of skills
Investment and cost control
Factor future investments in business plan
Plan where investment will be directed
Justify the expenditure on every project
Manage your costs
Extend life cycle
Through seeking new markets